Loyalty Live

Loyalty Live

Loyalty Live is the first conference in the world focused on bridging the gap between loyalty
rewards and blockchain technology.

Loyalty programs are on the rise for a wide variety of key industries. They are a crucial and
strategic investment for many types of organizations, however consumers experience significant
friction prohibiting the use of their legacy points. Many programs lack liquidity and about a third
of points are never used.

Even if the end consumer doesn't know it yet, they already hold digital currency in their pockets.
Blockchain technology is the next natural step for turning these points into cryptocurrency and
advancing a digital points economy. It has the power to add security and liquidity to points
programs with the tokenization of digital assets.

Loyalty Live supports the convergence of these two industries - bringing together the biggest
names and thought leaders from both worlds, for knowledge exchange and education.

Attendees will be at the centre of this exciting evolution of the Loyalty and Rewards industry and
the discussions on integrating blockchain solutions for all horizontals in the sector.

The event will demystify blockchain for enterprise, with intro bootcamp sessions and expert
panels. Learn how to leverage the technology to improve points systems, operate programs at
low cost and high security, develop a liquid value ecosystem, acquire more users, and increase
value for existing customers.

Get to know the technology that's changing the world and meet the brilliant minds taking it
mainstream. Expect topics to cover: why blockchain is the remedy to loyalty challenges,
merging blockchain with existing business systems, tracking systems, lowering transaction fees,
improving points liquidity and redemption, reducing consumer friction, and eliminating fraud.

Together, we can bring cryptocurrency to the masses.



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